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Idea Stage

Posted on  by  from the site SKMurphy
“Some buildings need air conditioning because they have air conditioning.
Sean Murphy
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Posted on  by  from the site SKMurphy
I came across an interview with David Mamet by Richard Covington for Salon in 1997 and was struck by how this passage could also apply to entrepreneurs entering an established market with a new product: …come into a new situation where they aren’t particularly welcome, assess the situation as quickly as they can and make something new out of it, make a new solution that hasn’t occurred to the indigenous people because the indigenous people have been there too long. Here is a longer excerpt for context, hyperlinks added to original. Q: Why do you say in your book “On
Sean Murphy
Posted on  by  from the site SKMurphy
What follows is a chat transcript from an hour long  conversation I had with a  entrepreneur recently. I have cleaned up all of our typos and removed or modified some identifying information. The basic business was for a website to arrange services for travelers. I am sharing it because I think it’s representative of a number of issues that an early stage team has to wrestle with as they translate their passion into plans for product and customer development.
Sean Murphy
Posted on  by  from the site SKMurphy
--> <img src=”http://www.adobe.com/images/shared/download_buttons/get_flash_player.gif” alt=”Get Adobe Flash player” /> --> Source: Powers of Ten (which was inspired by “Cosmic View: The Universe in 40 Jumps” by Kees Boeke) I remember watching this film in high school and having it change my perspective. I thought I would try and look at not distances but durations in the context of planning tasks and individual (and organizational) objectives.
Sean Murphy
Posted on  by  from the site SKMurphy
I mentioned in “3 Equations 3 Unknowns:  Customers, Features, and Message” that we spend a lot of time on the early customer stage. It requires very different sales style than you’ll see later on. It’s a conversational sales style. It’s much more about understanding the problem. You’re trying to solve three equations, three unknowns: Are you talking to the right people? Do you have the right features? Do those features translate into benefits that are going to be useful to them? The customer discovery interview process can be tough to master.
Sean Murphy
Posted on  by  from the site SKMurphy
In Poker a Jack is as good or better than about 3/4  (OK 76.92%) of the cards in the deck, losing only to Queen, King, and Ace.  So a “Jack of all Trades” is good at many things. The full verse is “Jack of all trades, master of none, though ofttimes better than master of one.“ Scott Adams offered “Career Advice” in July of 2007: But if you want something extraordinary, you have two paths: Become the best at one specific thing. Become very good (top 25%) at two or more things. The first strategy is difficult to the point of near impossibility.
Sean Murphy
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Posted on  by  from the site SKMurphy
I think that there are better products, impossible products, and unthinkable products. Better products follow an established trajectory in an industry. They are “15 minutes ahead” and the easiest to sell…for a while. Examples include: Faster computers with larger memory Cars with better gas mileage Impossible products find a way to relax one or two constraints that designers of better products have taken as fixed.
Sean Murphy
Posted on  by  from the site SKMurphy
Recapping ideas, papers, and books that had changed my life yesterday reminded me of Saras Sarasvathy’s Effectual Reasoning Model from her 2001 paper “What Makes Entrepreneur’s Entrepreneurial” (There is an annotated version on the Khosla Ventures site at http://www.khoslaventures.com/presentations/What_makes_entrepreneurs_ent... ) What follows are some quotes from “W
Sean Murphy
Posted on  by  from the site SKMurphy
George Grellas is an attorney in Cupertino whose firm has specialized in business and corporate law for more than 25 years. He has a number of excellent articles on startup legal issues “Startup Law 101 Series” including “Ten Essential Legal Tips for a Startup Team in Formation” that any team of two or more entrepreneurs should read. He posts on Hacker News from time to time and in response to a question “Should Your Startup Have an Advisory Board” posted a very cogent set of tips that have yet to make it to his website.
Sean Murphy
Posted on  by  from the site SKMurphy
Many entrepreneurs planning their first software startup get stuck on funding and ownership issues. Here are some simple rules of thumb that may help you reframe an issue: Revenue, especially break even revenue, is never dilutive of your ownership. The right co-founders, while dilutive, substantially increase your chances of success: they give you a smaller piece of a much more valuable pie. Paying customers are real proof that there is demand for your product.
Sean Murphy
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